Getting to Splash
Making a Business
in the Software Business
 Rich Roth
On-the-Net
rich@on-the-net.com

  1. Who am I (You should already know)

  2. Who are You ?

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  3. Making it Happen - the Big picture

  4. Attacking the Steps
    • Concept - Testing + Making it 'Concrete' and 'Clear'
    • Prototyping and Specifications
    • The Development Team
    • Market: Who, What, and Where
    • The Business Team
    • Beta Cycle, Improvements and Upgrades

  5. Tradeoffs
    • Getting Started
    • Bootstraping and Contract Programming
    • Garage Shop vs Venture Capital
    • Contacts and Support Systems
    • Programming vs The Business